Foodvalley Innovation Insights

With Foodvalley Innovation Insights we offer our Foodvalley Members online inspiration sessions built around our fields of innovation Protein Shift, Food & Health and Circular Agrifood. Hear the stories of innovative startups and get inspired by new research projects, deals and investments. A pressing question for one of the experts? Innovation Insights offers plenty of opportunities to ask your question and interact with fellow participants. A report with additional insights will made available to all participants after the session.


09.00 Event Opening & Introduction

  • Miranda van Dijck, Innovation Analyst at Foodvalley NL

09.05 Startup pitches with Q&A | Protein Shift

  • Birgit Dekkers, Co-Founder at Rival Foods | Rival Foods is creating next-generation plant-based whole-cut meat alternatives.
  • Anastasia Krivoruchko, Co-Founder & CEO at Melt&Marble | Melt&Marble is developing fermentation-based fats for plant-based foods.

09.25 Latest research project with Q&A

  • Femke Prins, Communications Advisor at North Sea Farmers | In the ValgOrize project, the potential of European seaweed for food applications is being researched.

09.40 Startup Pitches with Q&A | Food & Health

  • Alvin Ng, Director Business Development at Hoow Foods | Hoow Foods is using Artificial Intelligence to develop healthy and sustainable foods without compromising taste and texture.
  • Clear. provides personalised dietary advice based on a person's biodata.

10.00 Startup Pitches with Q&A | Circular Agrifood

  • Michael Beitl, Co-Founder at Kern Tec | Kern Tec is upcycling fruit pits into high-quality ingredients for the food & beverage industry.
  • Ben Pieterse, Co-Founder at Glowfarms | Glowfarmsis a vertical farming startup that aims to promote locally grown produce and reduce food waste.

10.20 Deals, Investments & Challenges

  • Miranda van Dijck, Innovation Analyst at Foodvalley NL

10.30 End of program


The membership of Foodvalley entitles you to a wide scope of benefits; free access to Foodvalley Innovation Insights is just one of them. Admission is free for Foodvalley Members and they will receive a separate mail to register. Interested to become a Foodvalley Member? Please send an email to

Confidental Infomation